STRENGTH
FOR LIFE.
STRENGTH
FOR LIFE.
PERFORMANCE FOR ATHLETES.
Individual strength and performance coaching for women and developing athletes.
Built on evidence.
Designed for long-term progress.
Individual strength and performance coaching for women and developing athletes.
Built on evidence. Designed for long-term progress.
SARAH BRAND
SARAH BRAND
SARAH BRAND
sensei
2nd Dan Black Belt
athlete
Karate • International
sport science
First Class BSc (Hons)
coach
Strength & Performance
WHO I HELP
WOMEN
WOMEN
BUILD STRENGTH THAT MATTERS
BUILD STRENGTH THAT MATTERS
Most women start because they want to get stronger.
They stay because they begin to notice everything strength allows them to do.
Strength changes how you move.
How capable you feel.
How confidently you approach everyday challenges.
The goal isn't simply to get stronger. It's to build strength that stays with you for life.
Most women start because they want to get stronger.
They stay because they begin to notice everything strength allows them to do.
Strength changes how you move.
How capable you feel.
How confidently you approach everyday challenges.
The goal isn't simply to get stronger.
It's to build strength that stays with you for life.
ATHLETES
building the physical side of sport
Technical practice develops skill.
Physical preparation develops the athlete behind it.
Coaching focuses on the physical qualities that support sporting performance:
• Strength
• Movement Quality
• Speed
• Power
• Physical Resilience
For athletes who want their physical preparation to match the standards they apply to the rest of their sport.
Parents can be confident their child is being coached in a safe, progressive and evidence-informed way, with long-term development always taking priority over short-term results.
Strength Development
Movement Quality
Speed & Power
Long-term Athlete Development
ATHLETES
developing FOR
THE LONG-TERM
Technical practice develops sporting skill.
Physical preparation develops the athlete behind it.
Strength and Performance coaching focuses on the physical qualities that support sporting performance:
• Strength
• Movement Quality
• Speed
• Power
• Physical Resilience
Designed for developing athletes who want their physical preparation to match the standards they apply to the rest of their sport.
For parents, it provides reassurance that training is being delivered in an appropriate, progressive and evidence-informed manner.
Movement Quality
Speed & Power
Athlete Development
Strength Development
COACHING PATHWAYS
CHOOSE YOUR
PATHWAY
Whether you prefer independent training with support or regular face-to-face sessions, each pathway is designed around long-term physical development rather than short-term fixes.
performance programming+
online
Designed for women and developing athletes who enjoy training independently but want expert programming, ongoing coaching support and a structured approach to long-term progress.
Personalised training programme
Regular coaching reviews
Exercise form reviews
Progress tracking & testing
Nutrition guidance
Progress tracking & testing
Nutrition guidance
performance development coaching+
1:1 in-person
For women and developing athletes who want regular face-to-face coaching alongside structured programming, technical guidance and continuous development.
Everything included in Programming+
2 x 1:1 coaching sessions per month
Performance Testing.
Goal Reviews & Recovery Guidance.
Educational Workshops.
PERFORMANCE DEVELOPING COACHING+
1:1 IN-PERSON
For women and developing athletes who value regular face-to-face coaching alongside structured programming, technical guidance and continuous development.
Everything included in Programming+
2 x 1:1 coaching Sessions per Month
Performance Testing
Goal reviews & Recovery Guidance
Educational Workshops
Educational Workshops
WHY BRAND PERFORMANCE
WHY BRAND PERFORMANCE
The best coaching combines knowledge, experience and practical application.
I wanted my coaching to reflect all three. That's why I created Brand Performance.
Competing internationally has shown me what effective preparation looks like.
Coaching athletes has shown me how physical development influences long-term performance.
Studying Sport & Exercise Science has provided the evidence that underpins every programme.
The result is coaching that combines scientific knowledge with real-world coaching experience.
Every programme is designed around the individual, their goals and where they are now, not around generic templates or one-size-fits-all systems.
Sarah Brand - Founder of Brand Performance
The best coaching combines knowledge, experience and practical application.
I wanted my coaching to reflect all three. That's why I created Brand Performance.
Competing internationally has shown me what effective preparation looks like.
Coaching athletes has shown me how physical development influences long-term performance.
Studying Sport & Exercise Science has provided the evidence that underpins every programme.
The result is coaching that combines scientific understanding with real-world coaching experience.
Every programme is designed around the individual, their goals and where they are now - not around generic templates or one-size-fits-all systems.
Sarah Brand - Founder of Brand Performance
WHY BRAND PERFORMANCE
The best coaching combines knowledge, experience and practical application.
I wanted my coaching to reflect all three. That's why I created Brand Performance.
Competing internationally has shown me what effective preparation looks like.
Coaching athletes has shown me how physical development influences long-term performance.
Studying Sport & Exercise Science has provided the evidence that underpins every programme.
The result is coaching that combines scientific understanding with real-world coaching experience.
Every programme is designed around the individual, their goals and where they are now - not around generic templates or one-size-fits-all systems.
Sarah Brand
Founder of Brand Performance
faq
GOT
QUESTIONS?
Everything you need to know before getting started.
Which coaching option is right for me?
Why coaching instead of a plan?
Is strength training appropriate for young athletes?
What support do I get?
Which coaching is right for me?
Why coaching instead of a plan?
Is this suitable for young athletes?
What support do I get?
READY TO SEE WHAT YOU'RE CAPABLE OF?
Whether you're building strength for everyday life or preparing to perform at your highest level in sport, every coaching journey starts with a conversation.